What will you discover? The choice is yours. &THEN is the only experience that immerses you in the latest information across the entire marketing field. Built by marketing experts and delivered by highly trained speakers who are out in the field every day, every session at &THEN will leave you feeling inspired, connected and prepared to take action.
We are DMA. And this is our annual EVENT. This is &THEN.
&THEN is powered by the organization that has been at the forefront of marketing for 97 years, The Direct Marketing Association. The DMA has reinvented the industry’s longest standing conference to deliver the global marketing experience for a new generation of digital, data-driven marketers. &THEN is a total reinvention of the DMA Annual Event. It will challenge everything you know about marketing - from the way you learn about it, to the way you apply it at a higher level. &THEN delivers a next-generation marketing experience for a new generation of marketers - you. It is an open celebration of marketing passion–across every platform - and for every brand to join in.
DMA is the world’s leading independent organization for data-driven marketers. Our vision is for a world in which every marketer has the ability to provide their customers with exactly what they need, at precisely the right moment when they need it.