Since its inception in 1965, The Head Of The Charles® Regatta has attracted hundreds of thousands of rowers to the banks of the Charles River. Come October, the tradition continues.
The Rowing & Fitness Expo is the retail destination of the Head Of The Charles Regatta. Located in the heart of the athlete staging area near the finish line the Expo boasts over 70+ vendors including rowing equipment, boat manufactures, food vendors and corporate display and sales.
Head Of The Charles’ partners have the opportunity to connect with thousands of consumers. Through on-site sales and sampling, our partners are able to engage consumers one-on-one about the benefits of their brand in an informal and festive atmosphere.
Since its origin in 1965, the Head Of The Charles® Regatta has welcomed the world’s best crew teams to the banks of the Charles River for the ultimate two-day rowing competition. Preparing for an event that attracts over 11,000 athletes and 400,000 spectators requires a great deal of preparation. The HOCR consists of a 15 member Board of Directors, 6 of which are in charge of race management and overseeing a nine-member race committee (including two race co-chairs). The race committee meets year-round to discuss the operational and logistical details of the event. They are assisted by 115 leading volunteers on 30 separate committees that begin meeting weekly in the fall. A full-time, professional staff of four, headquartered in the Cambridge Boat Club, works year-round to plan the event, obtain sponsorship and communicate with the rowing community.