Event Overview:

You won't want to miss the 2016 IFA Convention, taking place at the Henry B. Gonzalez Convention Center and our headquarter hotel Marriott Rivercenter in San Antonio, TX, February 20-23, 2016.

IFA’s Convention - specifically designed for franchisees, franchisors and our steadfast supplier partners that support the franchise industry - is the forum to build and enrich these relationships and ideas. As always, IFA’s Convention offers top speakers who share their best practices as the industry continues to work its way out of these still challenging economic and public policy times. Our Convention is filled with educational sessions, roundtables, summits and mini-super sessions designed to give you the latest trends and information in the areas of franchise relations, management and leadership, financing, multi-unit growth, international growth, franchise development, social media and more!

Exhibitor Information:

Top 5 Reasons to Exhibit

1. A targeted audience.
Reach and make deals with nearly 3,000 franchise professionals, including hundreds of CEOs, Presidents,
EVPs and Franchise Development Executives from many of the industry’s largest, most iconic franchise
brands. Share information about how your product or service can help them grow and improve their
businesses.

2. High visibility and brand exposure.
We make it easy for potential clients to find you by providing recognition on the IFA web site, in
Franchising World magazine, in the Convention brochure, on the IFA Convention mobile app, and in the
directory within the Convention program book.

3. A unique meeting place.
Reserving an exhibit booth allows attendees to easily find you, and your booth space gives you a great
place to set up appointments and meetings where you can demo a product, show a video, supply
marketing literature or simply chat, face-to-face!

4. A commitment to franchising.
Your presence at the IFA Annual Convention and participation in the Exhibit Hall will demonstrate
your serious commitment to the franchise industry. Your support of the only association dedicated to
protecting, enhancing and promoting franchising sends a powerful message.

5. Fun!
The Exhibit Hall is full of energy and fun...from refreshments to raffles, from games to giveaways, the
Exhibit Hall is a unique and dynamic arena for presenting your company’s message in an exciting way.

About IFA:

IFA works through its government relations and public policy, media relations and educational programs to protect, enhance and promote franchising and the more than 780,000 franchise establishments that support nearly 8.9 million direct jobs, $890 billion of economic output for the U.S. economy and 3 percent of the Gross Domestic Product (GDP).

IFA members include franchise companies in over 300 different business format categories, individual franchisees and companies that support the industry in marketing, law, technology and business development.