The World’s Leading Conference and Expo on Acquisition and Conversion Strategies
If finding, nurturing and converting quality leads are essential to your business’s growth and success, then LeadsCon is perfect for you. Nearly 3,000 people rely each year on LeadsCon Las Vegas for unparalleled insights and access to marketing leaders. The opportunities to do business at LeadsCon Las Vegas are going to be greater than ever before - so don’t miss out on the connections and knowledge that will give you an advantage on the competition.
Secure your spot at the premier gathering of performance marketers and lead gen professionals from around the world and take advantage of a unique curriculum designed to address and solve all of your acquisition and conversion challenges delivered by some of the biggest brands in the industry. With a content agenda personally programmed by the award-winning editorial team of LeadsCon - featuring the biggest names, the most emerging experts and the most candid industry experts - it’s no surprise that we’re the most-attended conference on performance marketing and lead-gen.
3,000+ Leaders In Performance Marketing & Lead Gen
90+ Senior-Level Trendsetting Speakers
30+ Powerful Sessions On The Latest Cutting-edge Digital Technologies
LIMITLESS Networking & New Business Opportunities
There’s nothing else like it in the world - a single show serving the entire performance marketing and lead-gen community attended by 3,000 people and sold out each year. For more than a decade, LeadsCon’s annual conference in Las Vegas has served as the industry’s incubator - it’s where new trends get uncovered, top products and services get unveiled and buyers and sellers get connected.
LeadsCon Las Vegas is attended by the top performance marketers from around the globe. Give us three days, and we’ll give you a year’s worth of leads, meetings, prospects and conversions. Fully 88% of our exhibitors and sponsors have booked business as a direct result of LeadsCon - a badge of honor we are happy to wear.
7:30 AM – 5:30 PM: Registration Open
8:00 AM – 12:00 PM: Workshop Sessions
2:30 PM – 5:30 PM: Buyer’s Summit
2:30 PM – 5:30 PM: Seller’s Summit
5:30 PM – 6:30 PM: Buyer/Seller Marketplace Reception
9:30 PM – 11:30 PM: LeadsCon Latenight @ The Beer Park at The Paris – Sponsored by AWL & Infutor
7:00 AM – 6:00 PM: : Registration Open
8:00 AM – 9:00 AM: Breakfast
9:00 AM – 12:00 PM: Keynotes & General Sessions
12:00 PM – 6:00 PM: Exhibit Hall Open
12:00 PM – 1:30 PM: Lunch
1:30 PM – 5:00 PM: Conference Sessions
5:00 PM – 6:00 PM: End of Day Reception
7:30 AM – 3:00 PM: Registration Open
8:00 AM – 9:00 AM: Breakfast
9:00 AM – 3:00 PM: Conference Sessions
11:00 AM – 3:00 PM: Exhibit Hall Open
Vertical Measurement Lead, Facebook
Using People-Based Measurement to Drive Real Business Outcomes
Marketers are dealing with increasing complexity around creative, platforms, metrics and cross-device measurement. Proxy metrics can lead marketers astray and away from real business outcomes. In this session, Manish Gupta will share how marketers can measure better using ‘people-based’ measurement and how to use first and third-party tools to measure across the funnel against Audience, Brand and Sales outcomes.
His team helps clients in the Entertainment, Gaming, Technology and Telecom verticals to improve their business outcomes through measurement. Some of the clients that Manish’s team works on include Netflix, Microsoft, Supercell, Disney and T-Mobile. Manish area of focus is helping his clients leverage measurement tools across the funnel from driving awareness to sales.
Chief Executive Officer - The Santa Clause Affect
Gen Z Marketing Brand & Digital Strategy Thought Leader, Sprint Wireless
How Brands Win Gen Z with Content Marketing
Although Generation Z is comprised of individuals aged 20 and under, the group holds significant economic impact: They influence nearly in discretionary spending alone and that number is only set to grow. And contrary to the myths surrounding this generation, they are not following in the footsteps of millennials. Growing up in a post-digital age has completely altered the way in which these adolescents form their identities and brand affinities, even compared to the generation before them. As a result, Gen Z has developed distinct expectations for brands and advertising. Join Jason Neubauer as he shares his insights into engaging this key demographic.
• Discover the past, present and future of influencer marketing trends
• Find out how to build and internal influencer program that aligns with your brand to engage Gen Z audience
• Learn how to create authentic influencer content and increase engagement with specific strategies for Gen Z
• Understand how to align traditional and digital content for Gen Z
Jason is the CEO of The Santa Clause Affect and works to Affect Change by highlighting Millennials and Gen Z who use social media for good. Jason is also the Co-Founder of the Gen Z and Millennial Division “Candy Bar” at Sprint Wireless