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Aug 2018


Long Beach Convention & Entertainment Center 300 East Ocean Boulevard Long Beach , California 90802
Tel: (562) 436-3636
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2018 SAAC Convention & Expo - Specialty Advertising Association Of California






Event Overview:

The SAAC Show is the premier trade show event for the state of California. Whether you’re a new or returning attendee; new to the industry or a seasoned expert, the SAAC Show has something for you.

The SAAC Convention and Expo is where thousands of California promotional products professionals and industry partners engage suppliers, distributors and multiline rep members in meaningful learning, networking and business experiences both on and off the expo hall floor.

Attendee Information:

Why Should You Attend?

    Meet hundreds of other promotional products professionals
    Over 275 exhibitors
    Complimentary lunch and coffee breaks
    Special keynote address by Paul Bellantone, PPAI President and CEO
    Countless opportunities to connect with your peers
    Complimentary martini reception

Attendee Information:

Who Can Attend?

Only Distributors or their representatives, who can verify that their company meets one or more of the following criteria, are to be admitted to the SAAC Show:

  • Member of SAAC or other Regional Association
  • Member of PPAI, SAGE, or
  • Distributor doing business with at least 5 supplier firms verified with 5 supplier invoices, each over $100 and processed within the last six months.

The SAAC Show is closed to the general public, end-users, children under 16 and non-member, non-exhibiting suppliers.

Exhibitor Information:

The SAAC Show will once again provide suppliers with a time-efficient means to attract new business and reinforce existing distributor relationships. The best way to promote the unique style of your product is in person.

About SAAC:

The Specialty Advertising Association of California (SAAC) is a nonprofit trade organization that creates invaluable business opportunities for over 600 distributors, suppliers, multi-line reps and business service members within its growing network. For more than 60 years, promotional product experts have trusted SAAC to deliver top-notch commercial education, development opportunities, and the latest industry news.

Keynote Speakers

Erik Wahl

Artist and Consultant on the Creative Process


Erik Wahl is an internationally recognized artist, TED speaker, and No. 1 bestselling author. His breakthrough experience as an artist and entrepreneur has translated into making him into one of the most sought-after corporate speakers on the circuit today.

On stage, Erik’s keynote experience creates a dynamic multidimensional metaphor for how to systematically embrace innovation and risk. His message: disruption is the new normal and businesses must embrace creativity in a wholesale fashion, or risk being left behind. Erik’s presentation inspires organizations to be increasingly agile and outlines how to use disruption as a competitive advantage. Some companies will be disrupted others will choose to be the disruptor. Choose wisely.

His new book, “The Spark and the Grind,” activates the essential components of translating ideas into action. His breakthrough thinking has earned praise from the likes of top influencers in both art and business.

Erik’s previous book, a bestseller called “Unthink” was hailed by Forbes Magazine as The blueprint to actionable creativity, and by Fast Company Magazine as “provocative with a purpose.”

The Warhol of Wall Street, the Renoir of ROI, The Picasso of Productivity, the Jobs of … Well, Jobs.

Erik discovered an alarming truth early in his career as a partner in a corporate firm: organizations that encouraged the mental discipline of creativity did better than those that did not put innovation as a priority mission. So he set out to challenge companies to change their way of thinking.

In the meantime, inspired by street art, he became an acclaimed graffiti artist—though he has since stopped selling his works for personal gain, and instead uses his art to raise money for charities. His keynote is where his passion for business growth and art converge into a fascinating performance.

Erik’s list of clients includes AT&T, Disney, London School of Business, Microsoft, FedEx, Exxon Mobil, Ernst & Young, and XPrize.


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