The ATA Trade Show is the archery and bowhunting industry’s LARGEST show. It’s also the industry’s MOST INCLUSIVE show. The ATA Trade Show is a member-driven event to promote commerce within the archery and bowhunting industry. Owned and operated by the ATA, the show is closed to the public and is an order writing event.
Get a sneak peak before hitting the floor in the Featured Products Showcase, an area designed as a passive "preview" for retailers and buyers .Then, find the latest gear and equipment and let the experts field your equipment questions. Be sure to take advantage of the show’s demonstration lanes to shoot newly designed bows and other products hitting the market.
Connections, connections, connections. Everyone knows that if you want to get things done in this industry or secure future deals you have to develop contacts. Again, there is no other show in the industry that draws this many insiders to one place.
WRITE ORDERS / GAIN CUSTOMERS
The ATA Show allows exhibitors instant access to key industry buyers. No matter what your distribution method; direct to dealers, through distribution, chain and box store sales and even international. The ATA show attracts all types of buyers.
QUALITY VS. QUANTITY
All trade shows will sell you on the number of attendees at their show, but the key to a good investment as an exhibitor is the number of “qualified” buyers a show can provide for you. The ATA feels strongly about providing it’s exhibitors and industry members “quality” buyers. ATA verifies all buyer category badges to ensure that you are not wasting your time and money as an exhibitor. No individual badges are sold.
If your product requires demonstration you can also purchase a shooting lane, where customers can test your product at a 30ft shooting lane.
MEET CUSTOMERS FACE-TO-FACE
Actually knowing your customer is invaluable. The value of face-to-face meeting can quickly be lost in today’s world of email, fax and telephone communication. But nothing can replace the first time you finally shake a customer’s hand that you have spoken to or corresponded with on many occasions. It also gives you the chance to change a “customer” into a “friend”.
Please note that all exhibitors must be current ATA members in order to reserve booth space.
The Archery Trade Association is the organization for manufacturers, retailers, distributors, sales representatives and others working in the archery and bowhunting industry.The ATA has served its members since 1953. It is dedicated to making the industry profitable by decreasing business overhead, reducing taxes and government regulation, and increasing participation in archery and bowhunting. The organization also owns and operates the ATA Trade Show, the archery and bowhunting industry's largest and longest-running trade show worldwide.
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