Casino Marketing & Technology Conference now in its 16th year is the gaming industry’s premier marketing education event, covering every aspect of traditional and digital marketing over two days of concurrent session tracks covering such topics as advertising and promotions, relationship management, customer service, email marketing, social media, mobile marketing, and data analytics.

The event also recognizes leadership in casino marketing, with two prestigious award ceremonies: The Romeros: Recognizing Excellence in Marketing, and The Casino Marketing Lifetime Achievement Award. Attendees will leave with enhanced skills to deliver improved day-to-day results and a vision of what it takes to build a successful careers as casino marketers.

Loyalty Clubs and Player Development programs are the foundation of our marketing programs.

Join us at the newly expanded Loyalty and Player Development Conference as we discuss how progressive organizations are leveraging these two areas to drive revenue.

Is there an operational disconnect between your loyalty club and player development function? Attendees will take a deep-dive into looking at all players holistically through investment rates and analytics, specific to their roles.  These two critical programs drive customer engagement and incremental revenue and can be strategically aligned. The morning Boot Camp is perfect for both departments, particularly new hosts and club reps for learning terminology, tools and philosophy.

Source: Event Website