Vision and Mission Statements
Vision: To change the world through the power of play
Mission: ASTRA develops and supports a membership of independent toy retailers, manufacturers, and sales representatives to advance industry growth
Founded in 1992, the American Specialty Toy Retailing Association (ASTRA) is an international not-for-profit trade organization that serves more than 1,800 independent retailers, manufacturers and sales representatives of the specialty toy industry. ASTRA is a dedicated community of professionals committed to providing children with healthy, quality play materials that have high play value.
ASTRA members build their businesses around specialty toys, which are designed with a focus on what the child can do, rather than what the toy can do. ASTRA members are leaders who have a positive influence the economy, culture and creativity of the communities they serve.
ASTRA provides members with access to networking, education, discounts, business products and services to assist our members as they grow their businesses. ASTRA Academy, which houses our education and training resources, was established to provide ASTRA members with on-demand access to up-to-the-minute training in an ever-changing industry.
Marketplace & Academy is a four-day trade show and education conference featuring industry leaders and hands-on product demonstrations. The conference draws more than 450 exhibits and includes more than 30 hours of education.
A volunteer board of 14 retailers, manufacturers and sales representatives governs the associations.
Source: Event Website
|American Specialty Toy Retailing Association 2020 Annual Meeting||Orlando||Florida||1,300 e||415||Jun 7, 2020|
|American Specialty Toy Retailing Association 2019 Annual Meeting||Pittsburgh||Pennsylvania||1,300||450||Jun 9, 2019|
|OFFPRICE Show||Las Vegas||Nevada||-||-||Aug 17, 2013|
|Southern Women's Show - Raleigh 2014||Raleigh||North Carolina||-||-||Apr 25, 2014|
|ICAST 2014 - International Convention Of Allied Sportfishing Trades||Orlando||Florida||-||-||Jul 15, 2014|
|St. Louis Gift Show - January 2015||Saint Charles||Missouri||-||-||Jan 11, 2015|
|CanGift Alberta Gift Show Spring 2015 - Canadian Gift Association||Edmonton||AB||-||-||Feb 22, 2015|