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Jan 2018
Feb 2018
Jan 2018
Feb 2018


New Orleans Ernest Morial Convention Center 900 Convention Center Blvd. New Orleans , Louisiana 70130
Tel: (504) 582-3000
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TSE - The Special Event






Event Overview:

At The Special Event (TSE), the industry’s largest tradeshow and conference for event professionals, you’ll connect with over 5,000 event colleagues, exhibitors, and mentors. During your time at TSE, you can select from over 100 education sessions, attend showcasing events, network with fellow event profs, and browse through thousands of products on the exhibit hall floor. If you produce events, TSE is your show!

Attendee Information:

You'll be able to take advantage of the best event education in the world while you're at TSE 2018— the largest tradeshow and conference for event professionals—in New Orleans! TSE 2018’s education program will provide you access to over 100 sessions in nine different tracks with 200+ speakers presenting best practices, lessons learned, innovative ideas and more.

The Special Event is a CMP Preferred Provider. Attendees can receive continuing education (CE) credit for the Certified Meeting Professional (CMP) credential. For more information about the CMP credential or CMP Preferred Provider Program, please visit

Exhibitor Information:

Get Your Share of Event Industry Growth

In 2018, Exhibit at The Special Event

The party and event business is growing-generating over $6 billion in 2013 reflecting 335,044 businesses-all of whom are TSE prospects and your potential customers.* The Special Event (TSE) is the world's largest trade show and conference for event professionals. Each year, we reach out to our proprietary database of over 50,000 prospects, previous attendees, and new prospects via social media, community marketing, direct mail and the Web. Attendees come to TSE from over 50 countries worldwide. The Special Event is your best annual opportunity to reach thousands of event industry pros including event rental companies, caterers, wedding specialists, in-house planners for major corporations, independent planners and event production companies. Please note that the exhibit hall will be open for two days in 2018, Wednesday and Thursday. January 31-February 1.

Attendee Profile
A cross section of leading event professionals

Corporate and Business
Catering and Food Service
Convention or Meeting Center
Event Production
Destination Management Company
Event Design
Event Planning/Producing/Consulting
Event Site/Banquet Facility
Event Rental Companies
Entertainment Companies
Golf/Country Club
Hospitality (Hotel/Resort/Casino)
Non-profits, Associations, Foundations
Premium Incentives/Specialty Advertising
Museums, Arts Organizations, Cultural Institutions


Jan 30   

Tuesday, January 30

Tuesday, January 30
8:00 am - 9:00 am

W01:  "How to be a Selling Machine" - Easy Steps to Improve Your Wedding Business

Tuesday, January 30
8:00 am - 9:30 am

B02:  "I Understand You're The Boss . . . But"
SM01:  8 Social Media Campaigns Event Pros Should Be Running
SM02:  An Award-Winning Website Case Study: How is McNamara's Best Sales Tool
B01:  Audrey Gordon’s Insider’s Guide To A Successful Tse Experience… All Attendees Welcome…
D01:  Bells and Whistles, Do You Need 'Em? and How To Use 'Em!
ES01:  Bullets, Bad Guys, Fire & Brimstone: A Look at Risk in a Changing World

Tuesday, January 30
8:00 am - 9:30 pm

EM01:  Why Human Connection Matters More Thank Ever

Tuesday, January 30
9:00 am - 10:15 am

CPCE01:  CPCE Fast Track Training: Accounting

Tuesday, January 30
9:45 am - 11:15 am

W02:  “Top 10 Forms” Wedding Edition
B03:  “Wear Pink Underwear” and Five Other Tips To Move From Being an Event Influencer to Event Decision-Maker
ET01:  A Festival Approach: Adapting Festival Tactics and Technology to Enhance Corporate Events
B04:  Advice from Masters: An Expert Panel Featuring Top Industry Pros and Their Advice for Rising Stars
EM02:  Apply Themes of Festivalization to Your Next B2B Event
SM03:  Cha Ching- There is No Money in Sales for 2nd Place
SM04:  Choosing The Right Photos To Tell Your Story
CL01:  C-Level Millennial Unsession - Millennial Business owners and Industry Leaders Only

Tuesday, January 30
10:20 am - 11:20 am

CPCE02:  CPCE : Beverage

Tuesday, January 30
11:30 am - 1:00 pm

ES02:  5 (easy) Ways to Make Your Events Safer!
W03:  5 Steps to Becoming a Destination Wedding Planner
EM04:  Bar & Bat Mitzvahs – Navigating The Triple Threat Client
B05:  Beyond Weddings: Moving Into New and Diverse Types of LGBTQ Events
B06:  Client Management vs. Customer Service. Which One Rules?
SM05:  CONTENT IS KING: Developing Content & A Style Guide That's True To Your Event Company
EM05:  Copyright or Copy wrong?
D02:  Event Trends for All: Top Trends Adapted for All Budgets
ET02:  Video for Events
EM03:  What’s More Important…Education or Experience? The Hiring Crisis On The Horizon For the Events Industry

Tuesday, January 30
11:40 am - 12:55 pm

CPCE03:  CPCE: Catering Services

Tuesday, January 30
1:00 pm - 2:00 pm

CPCE04:  CPCE: Contracts and Agreements

Tuesday, January 30
2:00 pm - 3:30 pm

ET03:  Bringing The Right Technology To Your Event
B07:  Communicate in Full Color
SM06:  Creating Content for your Blog
W04:  Creating Customized Wedding Day Time Lines that Work and Clients (and Vendors) Will Love
B08:  CRUSHING IT // The Industry's Top Millenials
D03:  Design To Impact in 2018 - How to push beyond what's trending and generate greater depth in design
SM07:  Design Your Event The Comic-Con Way
B09:  Do You Want to Know What I Know: Q & A Edition
C01:  Educating Your Guests: Crafting an Interactive Food & Beverage Experience

Tuesday, January 30
3:45 pm - 5:15 pm

W05:  Creating Efficient Wedding Timelines
EM06:  Creativity on a Shoestring Budget
B10:  Employee to Entrepreneur: How to Make the Transition
D04:  Event Cross Fit: A Live Exercise in Design
SM08:  Event Marketing Ideas That Work
C02:  Food And Beverage Trends 2018
B11:  Free Your Time & Success Will Follow
CL02:  Getting More From You Event Agency: How To Get More and Better Work From Your Agency Partners, A Session For Frustrated Brand Experience Marketers
W06:  How to Connect with the Millennial Bride and Increase Your Wedding Bookings
EM07:  Refresh, Reboot, and Reengage!
B12:  Ten Years and Ten Lessons – Navigating Your First TSE Experience

Tuesday, January 30
7:30 pm - 10:30 pm

:  Opening Night Party
Jan 31   

Wednesday, January 31

Wednesday, January 31
9:00 am - 9:50 am

CPCE05:  CPCE: Event Management

Wednesday, January 31
9:00 am - 10:00 am

:  Opening General Session

Wednesday, January 31
9:55 am - 11:00 am

CPCE06:  CPCE: Food Production

Wednesday, January 31
10:00 am - 5:00 pm

:  Exhibit Hall

Wednesday, January 31
11:20 am - 12:10 pm

CPCE07:  CPCE: Human Resources

Wednesday, January 31
11:30 am - 1:00 pm

D05:  David Merrell & Susie Perelman’s Event Design Trends and Forecast 2018

Wednesday, January 31
12:15 pm - 1:15 pm

CPCE08:  CPCE: Sales and Marketing

Wednesday, January 31
1:00 pm - 2:30 pm

SM09:  8 Tips for Better Digital Conversations & Conversion
AEP:  Academic Event Professional - a Forum for Campus Planners
EM09:  E-News
D06:  Every Event Needs A Little Drama!
ET04:  Geeky Girls' Guide to AV
EM08:  It Starts With YOU. Leadership and Operations Management to Build a Great Team
B14:  Let's Get Digital!
W07:  Rehearsal Dinners: Tips, Tricks and Etiquette
EM10:  The 30 Planning and Production Keys to a Great Event!
C03:  Trend Alert: Experiential Catering

Wednesday, January 31
2:45 pm - 4:15 pm

EM11:  How to “Start Up” a New Event Venue (Profit/Non-Profit) or, … Your Own Event Business!
SM10:  How to Boost Event ROI with “Live Campaigns“
C04:  How To Conduct The Most Complete Event Site Inspection!
D07:  Indian Designs Translated
ET05:  Keeping Up With the WOW Factor: Trending Event Technology
SM11:  Marketing All-Stars: Part V: What's Up Next- Social Media & Event Tech Survival
W08:  Runway Fashioned Wedding Trends
B15:  Social Media Marketing: How to Turn Great Content Into Cash
CL03:  Spinning Plates: How to Cultivate Multiple Revenue Streams Under One Brand
B16:  Stand Out: Propelling Your Career/Business to the Next Level
EM12:  The Yin & Yang of Fundraising Events

Wednesday, January 31
4:30 pm - 6:00 pm

B17:  AV 102: Next Level AV for Planners & Contract Negotiations
D08:  Inspiration: Keeping It Fresh AND Professional
ES04:  Keep Attendees Safe and Elevate Your Brand with Crisis Management Training
EM13:  Kick it Up a Notch: Hosting Charity Events with the Best in Hospitality
SM12:  Sales Simplified: Overcoming The 5 Objections
C05:  Setting the Table...Setting the Scene
B18:  The Google Effect: Find out how OneWest took a creative workplace from aspirational to attainable.
ET06:  The New EcoSystem of Event Technology through AR/VR and Mixed Reality
W09:  Trend Report: What Couples are Looking for in 2018

Wednesday, January 31
6:30 pm - 9:30 pm

:  TSE Wedding & Event Showcase

Wednesday, January 31
9:30 pm - 11:59 pm

:  The SEARCH Event
Feb 1   

Thursday, February 01

Thursday, February 01
12:00 am - 1:30 am

:  The SEARCH Event

Thursday, February 01
8:00 am - 10:00 am

:  Michael Cerbelli's: The Hot List™: 2018

Thursday, February 01
10:00 am - 5:00 pm

:  Exhibit Hall

Thursday, February 01
11:45 am - 1:45 pm

:  Leadership Lunch

Thursday, February 01
1:00 pm - 2:30 pm

D09:  Learn the Secrets of Integrating Today's Hot Interior Design Trends into Meetings and Events
SM13:  Sales Strategies -How To Increase Sales and Have a Competitive Edge in The Market Place
SM14:  The Art of Storytelling thru Events
B19:  The P.O.W.E.R . of Business Etiquette
B20:  The Power of Profits - How Margins Rule Your Event Business's Finances
C06:  The Road Less Traveled: How a Millennial is Bridging Corporate Events and Inventive Street Food
W10:  Upselling and Designing Extraordinary Special Events for Growing Asian Markets in Your Region
EM15:  What Meeting Professionals Need to Know About Music Licenses For Events

Thursday, February 01
2:45 pm - 4:15 pm

EM16:  Mastering Event Strategies for Universities and Non-Profits
C07:  The Constant Revolving Door: Locating and Recruiting Tips for Hiring and Keeping Event Staff!
SM15:  The Insatiable Content Monster: Feed It, Tame It and Werk It!
D10:  The Truth Behind the Design: How Adversity Fueled Our Creativity and Brand Identity
B21:  Trademark Law vs. Marketing Strategy: The Power of Suggestion
W11:  Wedding Planning In The Digital Era
W12:  Why Won't They Call Me? 5 Ways to Get Them to Respond to Your Emails
B22:  Will I Ever Be Ready to Be A Business Owner? The Top 10 Ways to Branch Out on Your Own in the Events Industry

Thursday, February 01
4:30 pm - 6:00 pm

EM14:  Make It Up, Make It Happen: Permits, Promises and Permission
EM17:  Principles of Stage Management for Special Events
EM18:  Producing and Logistical Wrangling for a “Three Ring Circus” Event Operation
ET07:  Top Tech Apps for your Event Company
D11:  Why YOU? Find Your Signature Style & WOW The World!
W13:  Working As A Team With Your Designer! How Do You Work With Your Designer to Help Make the Experience With Your Client Successful
B24:  You Want It WHEN? And other exclamation we now make daily
SM16:  Your Assumptions About Gen Y & Social Media Is All Wrong

Thursday, February 01
8:00 pm - 9:30 pm

:  Gala Awards

Thursday, February 01
9:30 pm - 11:59 pm

:  Closing Night Celebration

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