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Sep 26, 2016

Promotional Products Facts | Why They Work | EmbroidMe

At EmbroidMe, we want you to not only reach the largest target audience possible, but to capture that audience. Promotional products are a great way to get prospective customers interested in your business and have them show off your brand by using your promotional items, keeping you to- o- mind and introducing you to people around them. As an informed decision maker, you want to be sure that you're allocating your resources and budget for maximum effect. Don't just take our word for it! Here are some promotional products facts to illustrate the reach and impact promotional products have on consumers.

  1. 80% of consumers have promotional products. That's quite a reach.
  2. 91% of the people who have promotional products have at one least in their kitchen, 74% have at least one in their workspace and 55% have at least one in their bedroom. With the right mix of promotional products, your brand will follow consumers everywhere they go.
  3. 53% percent of the people who have promotional products use them every week. Not only are you at the top of their minds, but you're building your reputation as someone who improves your customers' lives.
  4. 63% of consumers give their promotional products to other people when they're finished with them. Promotional items are the gift that keeps on giving!
  5. 60% of them keep their promotional products up to two years. On average, they keep them for six and a half months. That's a long lasting branding investment.
  6. People are over 35% more likely to do business with a company after receiving a promotional product. Increase the conversion rates of consumers who are already interested in you.
  7. Giving away promotional products can increase the effectiveness of other media by up to 44%. Promotional products can increase your revenue both directly and indirectly.
  8. 89% of consumers remember the names of businesses that gave them promotional products within the previous two years, meaning your name will stick with them long after that TV commercial jingle fades away.
  9. People are over 50% more likely to remember a business's name after viewing it on a mug than on TV. They're also 48% more likely to remember it compared to hearing it on radio.
  10. 48% of consumers want more promotional products. With such a receptive audience, your money won't go to waste.

Now that you have the promotional products facts, start maximizing your marketing efforts. Contact your local EmbroidMe store today for promotional items that will help your business get noticed!

Sep 16, 2016

Fall Promotional Ideas | Customized Items by EmbroidMe

Fall Promotional Ideas Customized for your Brand

Many businesses and organizations are preparing for the changing seasons with fresh new marketing strategies. EmbroidMe has a wide range of products and apparel that can contribute to and extend your current or upcoming marketing strategies. With a vast selection of promotional products and branded apparel, we can provide your business with fall promotional ideas that increase brand awareness and get employees and customers motivated for fall marketing campaigns.

Fall Promotional Ideas by Industry

EmbroidMe has promotional products and branded apparel that are perfect fall promotional ideas for any industry. With many popular sports beginning to ramp up, fall is the perfect time for educational organizations to launch marketing campaigns that get students, faculty and families to show their support. Customized apparel, promotional items, sports gear and office supplies that reflect your school's unique identity can be used all year long while showing school spirit. If you're launching a fundraising campaign, let EmbroidMe be your program partner by helping you design the perfect apparel or custom products that produce successful fundraising results.

Retail businesses and corporate organizations are constantly aiming to keep customers happy and increase sales. Whether you're producing in-store signage or posters or need full displays created for a tradeshow, EmbroidMe can help your business make a memorable impression that keeps customers returning to your business. Logo-printed ID holders, badges, clips, lanyards and promotional buttons are fun giveaways in your store or at tradeshows. Our shopping bags or office products can be uniquely designed to reflect your brand and the season, making for great fall promotional ideas!

Other industries that can benefit from our fall promotional ideas include:

  • Construction - Keep your construction team warm while the fall temperatures drop. EmbroidMe offers a variety of reflective apparel including sweatshirts, vests, hats and gloves.
  • Healthcare - Provide your nurses and doctors with comfortable scrubs and lab coats that can be designed to reflect your brand's message while showing your fall spirit and seasonal enthusiasm.
  • Non-Profit - There are countless causes that non-profit organizations can support this upcoming fall, and EmbroidMe can provide you with an image that supports your cause and your brand.

Get Started on Your Fall Promotional Ideas with EmbroidMe

 

Whether you need promotional products, school uniforms or other branded apparel, our large selection of products and high-quality clothing is sure to meet your brand's marketing or promotional needs. With over 300 resource centers across the U.S., you can see for yourself why EmbroidMe is the leader in the embroidery and promotional product industry. Stop into a resource center today or call one of our promotional marketing experts to get started on your fall marketing strategy.

Sep 6, 2016

Show School Spirit | Promotional Items from EmbroidMe

Back to School Calls for School Spirit

Now that most schools are back in session, it is the perfect time for organizations to show their school spirit and community support with promotional items and apparel from EmbroidMe. We have a wide variety of items and ideas for products that will get your schools and organizations excited for this year's events. Bring your students, teams or employees together while promoting your brand. EmbroidMe offers extensive promotional products to choose from in addition to embroidery, garment printing and specific event marketing services.

Promotional Products

EmbroidMe has countless promotional products you can choose from to promote your brand while conveying school spirit. Schools may find that our team emblem megaphones, foam fingers and noisemakers are great for upcoming sporting events and are perfect for showing school spirit. More practical and eve yday items such as key chains, stickers and decals, lanyards, drink tumblers or foam Koozies are popular for organizations trying to express school spirit among customers or employees. With our wide variety of promotion products that can be customized to your organization's specific needs, we are sure to have just the right product to extend your brand's marketing strategy.

Branded Apparel

If your organization is looking to make a profound statement of school spirit at an upcoming event, our custom embroidery and garment printing services can help you convey a professional but pleasing image. We have a variety of apparel options to choose from that would be perfect for displaying your school's mascot or name and that your group can sport at any upcoming event. We also offer direct-to-garment printing services that merge ink directly from an image onto fabric. This can be on a shirt, hat, bag, blanket and many other items that come in handy at events calling for school or team spirit. For schools looking to provide their sports teams with high-quality athletic apparel, EmbroidMe has you covered. Our performance wear is made of specialized fabric that prevents moisture and odors, keeping your team comfortable and focused on the event.

Branded apparel and customized promotional products not only convey school spirit and promote your brand, but can be used over and over again, making them highly desirable by your teams, students or employees. Our resource centers can provide you with a one-stop shop for all of your promotional products, custom embroidery and screen printing needs. With more than 300 locations across the United States, there is sure to be a location near you. Contact one of our promotional marketing experts today and let's get started maximizing your marketing strategies.

Jun 14, 2016

EmbroidMe Overland Park Featured in Kansas City Star

Jeff Moffett's embroidery and promotional marketing business, EmbroidMe of Overland Park located at 7512 W 119th St, provides services from the business Entrepreneur Magazine named top in its industry to customers in Overland Park and Leawood. A husband and father of two, Moffett is bringing managerial experience combined with a creative side that, he says, will provide service with a personal touch. Moffett opened the business with plans to grow it to a point where he can pass it on to their children when they are ready.

For 24 years, Moffett worked for Hewlett-Packard Enterprise Services as a project manager. His career beginning when the personal computer industry was still in its infancy and carrying him through its mainstream proliferation, Moffett has a great deal of experience with how the right branding can grow a business. This, he said, is what drew him to EmbroidMe.

"The products make people smile," said Moffett. "When you create a custom product for someone, there's a greater appreciation for that product because it was made just for you. There's such a strong demand for what we sell. Every business needs promotional products and logoed merchandise to create brand awareness, and we will be the ones to customize those items for them."

Recognizing the value of personalization, Moffett is also aware of how EmbroidMe will provide a unique service to businesses. "In this industry, the competition is primarily small home-based businesses or giant corporations located two states away," said Moffett. "EmbroidMe fills a void in the middle by providing a local storefront for customers to see and touch a product before buying. We're also detail-oriented perfectionists, so customers can rest assured that we’ll provide a quality product that they’ll love."

But Moffett's interest in bringing a personalized touch to the business extends beyond the services he provides. With plans for wife Erin Moffett to soon join the business, Jeff Moffett says he aims to make his EmbroidMe a family affair.

"Erin's background is in sales and I'm an operations guy, so I think we'll make a great team," said Moffett. "With an 8-year-old son and 11-month-old daughter, it's important that we build something that our kids can one day take over. Our son is already talking about working in the store so he can make shirts for his friends."

Source: Kansas City Star

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