What I Like to talk About

Focus For Success, The Prosperity Mindset, Communicating Is Selling, Self-Image Is Everything, Your Vibration Controls Your Future, T.E.A.R.S

My Background

Graduating from Upsala College in 1986, with a BA in Marketing, Starting his first company, Stokes Bread Distributors, with only $500 Carl was able to grow the business by buying baked goods below wholesale and selling the products to local deli's and C-stores at a profit. After growing and managing the business for three years, he decided to undertake a bigger challenge. Carl sold the business for $45,000 and became a distributors of Mistic Beverages, supplying companies; Rutgers and Seton Hall Universities as well as AT&T. By 1993 Carl was running a multi-million dollar beverage and bottled-water Company called Virgin Springs, becoming one of the first African Americans to own a bottled-water company on the East Coast. In 1995 Carl negotiated a multi-million dollar bottled-water contract with the 1996 Summer Olympics; After that highly charged multi-year business transaction Carl decided to sell his profitable bottled-water company to the Culligan Water Corporation. By this time, Carl was in great demand, as a consultant, because of his negotiation, customer-relation, business development, and presentation and leadership skills. In 1999, Carl was contracted by Poland Spring Water as their Director of Sales for their largest distributor in North America with $75,000,000.00+ in revenue, servicing over 50,000 commercial and residential customers in the New York/New Jersey market. Under his management and marketing leadership the company sales grew by over 300% within a two year period. In 2002, Carl was bit by the entrepreneurship bug once again and decided to branch out on his own with Blue Mountain Spring Water. Again, his leadership skills enabled the business to expand. The company was sold in 2005 to a New Jersey investment firm. Carl W. Zev is the founder and CEO of Coach37/The Focused Mind. Coach37 is a sales training, life coaching and motivational speaking firm, based in New York, with a focus on Positive Attitude and Mental Toughness.


Partial Clients List 1000's of Individual Sales Professionals 1000's of Individuals All American Chevrolet APCA Avian Water Treatment BMW Cars Burger King Century 21 Clover Hill Water Treatment Coldwell Banker Crossroads Realty Culligan Water Company EXIT Realty Group Ford Motors Genacs Auto Group HOME LIVING Furniture J&J Jan-Pro Cleaning Johnson Communications Job Corp Lexus Cars NJ Clean Energy Solution Personal Data Security Systems Poland Spring Water Priority Payroll Prudential Properties of NJ REMAX Realty Renua Medical SATURN of Toms River Sign Shine Power Wash Company Snapple/Mistic Beverage Company Stadium Auto Mall Suntory Water Group Towne Toyota Verizon Wireless Visual Management Systems XACT Equipment Co.

My Clients



Montclair, New Jersey




I have over 25 years of selling, sales management, team building, mindset training and personal growth experience in both B2B and B2C sectors. My main focus is on positive mindset prosperity NLP training

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