What I Like to talk About

Jim has been a business strategist, speaker, and author since starting his company in 1990. His business experience, along with his dynamic presentation style, is a key reason why companies utilize his firm for marketing and marketing communications. Jim presents business ideas in a variety of formats, including trade shows, webinars and in-company presentations to professionals, including architects, designers, engineers and showroom managers. In his eight recently published Survival Guides, which are available from Interline (guides.interlinegroup.com), Jim provides a comprehensive strategic platform that helps transform management teams using proven basics of marketing and advertising. A respected thought leader, Jim’s experience in business strategy and growing his business to a 25-person firm has formed the basis of his presentations that challenge other business owners to excel. His ad agency experience, combined with real-world client growth, brings a unique point of view to companies facing the issues brought about by today’s economy.

My Background

Jim Nowakowski has been involved in marketing and marketing communications for over 20 years. Prior to working at Interline, he served in a variety of positions in ad/PR agencies, including Creative Director, Account Supervisor and Copywriter.

He also worked as a reporter for newspapers and taught English for a number of years before entering the advertising profession.

His current work for both advertisers and publishers in advertising focuses on understanding communications and purchasing patterns in business-to-business. Besides industrial publications, he has worked for publishers in building construction, automotive and healthcare markets, including developing marketing communications programs, conducting in-depth market research and building customer inquiry database systems 

Jim has an M.A. from DePaul University, Chicago, Illinois and a B.A. from Lewis University, Lockport, Illinois.


I appreciate it! This was a great session and I am looking forward to future webinars.

Just a quick thank you to let you know that the Staying in Front of Your Customer: Research Webinar on Aug 8 was immensely helpful! to me. I appreciate the time and effort put into create this webinar and thought you'd like to know it was well received. I've already register for your next webinar and look forward to hearing what you have to say! 

That was a great seminar. We got through the technical difficulties. I have been tasked with establishing our social media presence and this was helpful with giving me direction and goals. Thank you

I work with Interline for three reasons: Trust…they Listen…they deliver quality work from quality people.

Interline is a great resource for any type of marketing needs that you may have.  For example, our marketing department is understaffed and needs more muscle at times. Interline allows us to do more with less.  It could be as simple as writing a white paper, to conducting multi-level research on a specific market we are interested in. Or building websites and graphic design. Traditional, non-traditional. And, they are very price competitive.


Previous Speech Topics

Making More Sense of Social Media

Atlanta, Illinois
May, 8 2018

After Sales Service Repair Quality

TOTO Presentation
Morrow, Illinois
May, 10 2018

Staying In Front of Your Customer

Arlington Heights, Illinois
Sep, 18 2018

Making More Sense of Social Media

Orlando, Illinois
Jan, 9 2018

How To Target Your Customer

Jacksonville, Illinois
Sep, 22 2018

Making More Sense of Social Media for Business

Harper College
Palatine, Illinois
Apr, 18 2018

My Calendar

Title of Speech Date City State
Staying in Front of Your Customer Research Oct, 9 2018 Illinois Palatine
Staying in Front of Your Customer Direct Mail Dec, 11 2018 Illinois Palatine
How to Target and Hit the Right Customer Sep, 22 2018 Florida Jacksonville
Staying in Front of Your Customer w/667 Exabytes Sep, 18 2018 Illinois Arlington Heights
Staying in Front of Your Customer Phone Nov, 13 2018 Illinois Palatine
How to Target and Hit the Right Customer Feb, 19 2019 Nevada Las Vegas
Staying in Front of Your Customer Social Media Sep, 11 2018 Illinois Palatine



Palatine, Illinois




Business and Strategy. My presentation content is designed to help businesses uncover what they are really selling, creating a strategy around it, and then using tactics to promote it to prospects and customers. My courses range from social media to the internet to targeting your customers. Comments from architects, design professionals and business people such as, “As always, I really enjoy your content. Much to chew on!! Thank you very much.” are the norm.

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