What I Like to talk About

I excel at delivering practical, hands-on seminars that engage audiences and leave them feeling like their time has been well spent. My business seminars include exercises and step-by-step training approaches so that attendees can complete much of the work in-seminar, thus increasing the benefits they receive from the training.

I create customized business seminars based on event organizer needs. Below are a sample of my seminar topics:

  • Stop Leaving Sales on the Table: The Ultimate Follow-Up System to Dramatically Increase Your Sales 
  • Selling to the C-Suite: How to Win More Sales with Senior Executives (Leading research-based training solution for sales professionals. Available via workshop or webinar.)
  • Your Competition’s Doing It—So Must You: Online Marketing for Business Survival (Ask about my comprehensive suite of online marketing interactive seminar trainings.)
  • Lead Generation with Social Media: How to Maximize Social Media Tools to Generate More Leads and Sales

  • From Lead to Prospect to Customer: How to Stay Top-of-Mind on the Buyer’s Journey

  • Exhibitor Best Practices: How to Maximize your ROI from Exhibiting at Trade Shows  (A popular training with trade show organizers. Can be delivered in person or via webinar before the trade show so exhibitors make the most of their trade show investment.)
  • How to Network Like a Superstar and Maximize Your Time at Events (This is a valuable kick-off workshop for events and raises the energy in the room.)
  • Request a customized topic for your event.


My Background

I bring 20 years of experience in business development to the stage with dynamic, interactive presentations. I've earned a reputation for delivering in-demand topics that generate strong registration numbers and positive evaluations for event organizers.

In 2017, I launched my REVSquared Courses division, which provides online training in business and career development. Through REVSquared Courses, I can provide off-the-shelf and customized live remote trainings for organizations, in addition to my  on-stage presentations.

An outdoor enthusiast, I spend much of my free time hiking, camping, canoeing and cross-country skiing. And when the weather doesn't co-operate for outdoor activities, I devote my time to creative writing. I published my first children's book in 2018 and I'm at work on my first screenplay. 



Ruth presented to our exhibitors on the topic of Boothmanship and conducted marketing audits of exhibitors’ booths upon request. She provided training that exhibitors could immediately apply in their booths at the Franchise Expo. Exhibitors who applied her techniques commented that they noticed a marked improvement in the conversations they were having with visitors and the quality of leads they generated.
~ Leslie Lawrence, Director of Sales, National Event Management

Ruth developed a presentation and resources for our pilot business program and facilitated the first workshop. The workshop and course material were extremely well- received and garnered positive feedback from all attendees. Ruth is efficient, effective, knowledgeable and professional, as well as being a dynamic facilitator. I would highly recommend her for facilitation and workshop development projects.
~ Lynne Boynton, Community Employment Coordinator, Correctional Service Canada

Thank you for presenting a wonderful ‘Improving Your Website’ seminar.” I was going through the customer feedback forms and the program was rated as excellent and very informative.  ~ Brendon Foster, Toronto Public Library


You are a great speaker, one of the best I’ve had the pleasure of hearing at any workshop. You are knowledgeable about your subject but you are also ego-free, articulate and very connected with people and responsive. I hope to attend other workshops in the future with you. ~ Brenda Whiteman, Psychotherapist

Ruth… it was a great day! Your presentation answered many questions I had… AND you also stirred me to do more—now thinking of things that were never considered.  Thanks for helping me to discover even more great stuff. ~ Murray Lincoln, Misty Hollow Carving


REVSquared created the branding for my company's newest software venture. We are very pleased not only with the final brand look, but with how smoothly the process went and the creative options offered. ~ Frank Mazza, Park International Export

We quickly saw huge benefits from hiring REVSquared's services. Ruth quickly and efficiently understood our specific needs not only in the marketing but in sales. ~ Sebastien Garneau, Garneau Group




Peterborough, Ontario


Available Upon Request


I develop and implement growth solutions for companies to help ensure manageable, sustainable growth for the long term. My work focuses on sales, marketing and operations. Programs include prospecting and sales systems, and Front Line Pro for enhanced customer service.

Available to Verified Event Organizers Only

Contact Me