Event Overview:

IFA’s mission for our 2018 Convention is to deliver real-world positive messages through high-quality content that will propel franchising forward and further unify our great community. This year’s Convention will provide attendees with new, exciting and inspirational sessions and events, including unique and new General Session presentation formats, as well as top-tier, must-see industry and business leaders, including Daymond John from The Shark Group and Shark Tank. And back by popular demand, our Convention will conclude with the 2018 Emerging Franchisor Bootcamp – open to franchisors with 100 units or less who are looking for personalized content and answers that speak directly to their business problems and needs.

Our Convention can often feel big and overwhelming but this year…our goal is to drill it down and make it feel “small” to meet your specific needs. With over 50 educational sessions available in over nine tracks/focus areas and featuring interactive design formats, everyone will walk away with new tips, ideas and solutions to bring back to their business. Multiple networking breaks and events will afford attendees the opportunity to cultivate relationships with key strategic contacts and revisit with friends and industry colleagues. Personalized suggested agendas will enhance the overall convention experience delivering a higher ROI and value you won’t find anywhere else.

2018 promises to be our greatest year yet as franchise professionals unite to make our industry bigger, better and stronger…because TOGETHER, WE ARE FRANCHISING.

Attendee Information:

What You'll Experience:

• Access to thousands of franchise executives and partners
• More than 50 content-rich educational sessions to move your brand forward
• Networking time to develop strategic partnerships and make deals at our 350+ Exhibit Hall

Exhibitor Information:

Reasons to Exhibit ...to reach and make deals with close to 4,000 franchise professionals, including hundreds of CEOs, Presidents, EVPs and Franchise Development Executives from many of the industry’s largest and most iconic brands.

Awareness Increase recognition of your brand, your products and your services.

Leads Fill your sales pipeline by qualifying leads at the show to move them farther down the buying cycle!

Partnership Create and strengthen industry relationships and partnerships. Forge and renew alliance with your partners and interact with buyers!

Networking Catch up with industry colleagues and other vendors to find out what’s the buzz and pulse of your industry.

Competition You cannot afford to be absent! Protect your client relationships and don’t be left out when attendees are in search of new solutions!

Meeting Place Make sure attendees can easily find you by having a specific place to demo a product, show a video, distribute marketing materials or simply chat face-to-face.

Commitment Demonstrate your serious commitment to the franchise industry and send a powerful message of support the only association dedicated to protecting, enhancing and promoting franchising. Fun Full of energy and fun…from refreshments to raffles, games to giveaways, the exhibit hall is a unique and dynamic arena for presenting your company in an exciting way.

About IFA:

IFA works through its government relations and public policy, media relations and educational programs to protect, enhance and promote franchising and the more than 780,000 franchise establishments that support nearly 8.9 million direct jobs, $890 billion of economic output for the U.S. economy and 3 percent of the Gross Domestic Product (GDP).

IFA members include franchise companies in over 300 different business format categories, individual franchisees and companies that support the industry in marketing, law, technology and business development.